Winter has always been tricky for me when it comes to coats. Either they’re practical but make me feel like I’m wearing a tent, or they look great but can’t handle real weather. I’ve wasted more money than I’d like to admit on jackets that fell apart or just didn’t feel right after a season.
Then I came across FRAHM. I’ll be honest—I was skeptical at first. I saw their ads and thought, “This sounds too good to be true.” But something about their attention to detail and the fact they offered sleeve alterations (short arms are the bane of my jacket-buying life) kept me coming back to their site.
My first buy was the Woodland Worker Jacket, and it instantly became my go-to for business meetings. It’s smart but not stuffy—stylish but still practical. It just works.
This year, I finally added the Thermal Military Parka, and wow—I don’t think I’ve ever loved a coat more. It’s warm, waterproof, and ridiculously well-made. Every little detail, from the stitching to the zips, feels like it’s been thought through properly. It’s rare to find something that looks this good and actually works for everyday life, whether it’s pouring rain or freezing cold.
What really blows me away is how many people compliment it. I’ve had strangers stop me in the street to ask where it’s from. And unlike most brands, FRAHM isn’t churning these out for every high street shop, so you know you’re not going to see 10 other people wearing the same thing.
If you’re on the fence, just go for it. I was, too, but now I don’t think I’ll ever buy a coat from anywhere else. FRAHM has nailed it—quality, style, and durability in one.
