This is an investment jacket for men that don't want to shout 'look at my money'. This is quiet, unpretentious luxury, that lasts - embodied by naturally waterproof Ventile cotton, that takes the plastic shine & 'bling' out of an exceptional Winter jacket.
This is a jacket to wear anywhere, from Arrivals at Chicago O'Hare in deep Winter, to a hilltop in Derbyshire.
Everything is the best - from the Cobrax B:Lock snaps, to the huge envelope configuration cargo pockets. Minute details, worn lightly.
If you know quality, you'll have kittens.

We pay as much attention to the lining as the exterior. No flimsy synthetic satin after-thoughts at FRAHM.
Instead, we've lined the Ventile with soft brushed herringbone cotton cashmere, for warmth, comfort, breathability and temperature control.
We refuse to use down, just because it's what most folks expect. Some traditions aren't worth holding onto. Bird down is cruel, it clumps, degrades and isn''t easy to care for. Plus, it makes a very big, round jacket! We want to build sharp lined, masculine jackets.
Instead we use low-volume, highest grade 100% recycled Primaloft Gold, which doesn't change with wear or washing in your machine (convenient).

Most hoods are pretty simple, often rather geeky and certainly frustrating to use. Crossing the road becomes an exercise in neck twisting. So we built in peripheral vision, whilst increasing coverage via the storm peak.
The hood won't flop around, due to the Ventile fabric and proper quilting.
Next (phew), there are three stainless steel barrel adjusters for shock-cords to exactly adjust your fit.
The jawline front can be adjusted to be close, or further away for those who like more room for beards/scarves/cake.
Lastly, the hood is removable. Rather than use the normal method of packing a weedy little temporary hood into the neck, this hood is unzipped, if you fancy wearing this jacket more smartly. You can even fold the half zip left into it's dock, leaving a flat collar, with no sign of a hood. Every single detail...